However, it is seen that there are very few blogs that customers religiously follow for information regarding the product as well as the industry. In fact, brands usually have a problem that they cannot go beyond the regular 100 odd daily visits, which means attracting newer audience. If you are someone who is facing that situation, it is time you relook at your blogging strategy, with the help of an internet marketing agency.
Expert Blog Posts
You are probably aware about this one, wherein you ensure that you post articles on regular intervals from experts in the field. However, here you need something more to reach that thousand-views-a-day mark. Every week or fortnight as per your blogging schedule you need to add something that surprises or adds a twist to your regular articles.
So besides getting professionals on board, spend some time with your staff and come up with ideas. You can keep a dedicated day of the week for the same. Plus, you may also keep resources ready for the next few posts.
While the superb posts will get people's attention, these will prove to be like your daily dose of food. These will be for your loyal readers, who would want dope on your regular products and services.
This is the key step to getting more people. Use SEO services, social media, personal contacts and comments as a way to market your blogs. This will work especially well with the expert articles. You may even opt for industry forums and magazines for promoting your ideas. Here, another option is to provide an incentive for your loyal readers to repost the same ahead.
While promoting would get you more readers for the current post, networking is way to build relations with other in the same sphere. You may start by posting genuine comments and opinions on other popular blogs, try link building in your niche and even talking with popular bloggers. Having guest bloggers or inviting specialist in office for a training workshop also works well. Remember to keep it real; don't create a network for the sake of having one.
Letting SEO companies guide you in the process is the best bet for your business.